Personal data and cookies

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Who processes your data?

CBX MEDICAL, a private limited liability company with its registered office at Boulevard General Michel 1E/2 B-6000 Charleroi, registered with the Banque Carrefour des Entreprises under number 0750.926.884, processes the data collected about you, and is responsible for the processing of personal data for any collection of data about you in connection with the services offered by CBX MEDICAL.

For what purposes do we collect and process your data?

CBX MEDICAL collects and processes your data for the purposes listed below and detailed below:

In the first instance, it is used for the purposes of customer relationship management and to enable us to better interact with our customers, to optimise the user experience or to respond to requests and possible complaints from our customers.

This processing includes in particular:

  • The possibility to create an account,
  • The management of your consents and authorisations concerning the use of your personal data, in particular for sending newsletters and commercial solicitations by electronic means,
  • To enable you to benefit from CBX MEDICAL's services, to order products and services, to track your orders and their billing, to subscribe to newsletters, etc.
  • the collection of your comments and opinions;
  • the management of communications and the monitoring of our exchanges, particularly in the context of any disputes (particularly via the customer service department accessible for example by telephone or by instant messaging such as chat. These exchanges may be recorded for the purpose of improving the service),
  • the management of your requests related to the exercise of your rights of access, rectification and opposition, which you benefit from in application of the regulations on personal data;
  • to manage the risk of fraudulent use of your data or of the services to which you have access via CBX MEDICAL; depending on the results of the checks carried out, CBX MEDICAL may take any measures that it considers useful to secure your data and our information systems used for the purposes of using CBX MEDICAL, as well as to defend its interests. If necessary, these measures may lead to the suspension of your access to CBX MEDICAL and to your online account
  • the management of product recalls initiated by suppliers or the sending of various related information or documents;
  • to draw up analyses or statistics in response to surveys or requests from public interest bodies, administrations, or administrative or judicial authorities (e.g. in the case of food risks),
  • to trace and administer the evidence that CBX MEDICAL must provide in application of its legal or regulatory obligations or for needs related to the management of litigation (e.g.: the necessary evidence concerning the exercise of your rights, evidence relating to your orders)
  • the management of any disputes, in particular relating to the recovery of sums you may owe us, and the management of payment incidents,
  • to comply with our legal or regulatory obligations applicable to CBX MEDICAL's business (e.g. to respond to requests from the tax authorities).

Your data may also be used to carry out operations relating to commercial prospecting, or studies intended to improve customer knowledge and the services that CBX MEDICAL can offer to its customers. Your data may thus be used, in compliance with any required authorisations that you may have given us:

  • to send you personalised or non-personalised promotional messages or advertisements, by post or electronically, including mobile notifications, depending on your profile,
  • to analyse your use of the services (in particular your online browsing and your reactions to emails), so that we can get to know you better, assess the interest in the Services offered and the messages we send you and provide you with offers, content and services adapted to your profile; these analyses will be carried out in compliance with any authorisations you may have given us, in particular in the case of the use of cookies or other tracers.

For commercial prospecting operations related to profiling and which are based on the consent of the person concerned by the processing, the latter may withdraw his or her consent at any time, it being understood that this will not call into question the lawfulness of the processing carried out prior to this revocation.

Your data may be used for the performance of technical operations related to the processing of your personal data, for the purposes set out herein. This includes:

  • technical operations related to address rectification;
  • assigning a digital identifier linked to your data, so that we can interact with you through various digital communication media (websites and mobile applications, social networks) including sending you targeted advertisements,
  • technical, organisational or cyber security operations related to the detection of anomalies and the securing of your data and our information systems from which your data is processed.

Why is your personal data processed?

Your data may be processed for one or more of the following reasons:

  • because it is necessary to provide the services of CBX MEDICAL.
  • as part of any agreement you may have made, for example to enable us to communicate with you about our offers and products or those of third party advertisers;
  • in respect of the interests, freedoms and fundamental rights of persons registered with CBX MEDICAL because it is necessary to enable us or our partners to pursue our legitimate interests such as building customer loyalty, managing our relationship with our customers in the best possible way, getting to know them better and promoting our products and services to them or fighting fraud and defending ourselves in the event of litigation.

What data do we collect?

The data processed in the CBX MEDICAL framework are derived from :

  • your registration: data on the application form such as your name, first name, date of birth, contact details
  • the use of CBX MEDICAL services such as your purchases, whether made directly with CBX MEDICAL or via CBX MEDICAL: data enabling you to be identified and authenticated (connection logs, IP address), data relating to purchases, the places and times of orders and purchases, your browsing on the site, the dates and times of consultation of the site, location data;
  • sites and mobile applications published by entities outside CBX MEDICAL: information relating to navigation or advertisements sent to you;
  • social networks such as Facebook, Linkedin, Instagram; Indeed, data may be exchanged between CBX MEDICAL and social networks, for example when you are connected to the social network Facebook on your computer and you consult a page of the CBX MEDICAL site. Similarly, if you click on the Instagram button on a page of the CBX MEDICAL website, Instagram will collect this information. If you do not want such exchanges, we recommend that you log out of social networks before visiting the CBX MEDICAL website.
  • We may receive data about you from third parties, such as your postal or e-mail address, profile data, which will be included in our databases. These third parties will have collected your data fairly and obtained any required consent prior to any transmission to CBX MEDICAL.
  • We may have data from open data.

With the exception of open data, other data is not publicly available.
Data may be collected directly from you or through the use of CBX MEDICAL services or from other entities of the group or possibly from our partners or third parties.
The data collected is essential to enable CBX MEDICAL, its service providers and/or partners to provide the services offered via CBX MEDICAL, to enable us to get to know you better and to interact with you, to offer a facilitated relationship with the CBX MEDICAL ecosystem, or to send you, us or our partners, content adapted to your profile and to your interests

Who will be able to access your data?

In order to achieve the purposes described above and within the limits necessary for the pursuit of these purposes, your data may be transmitted to all or part of the following recipients

  • authorised persons from the relevant departments within CBX MEDICAL (e.g. departments in charge of marketing, research and analysis, consumer panels, customer service, legal affairs, accounting and tax affairs or IT and information systems security);
  • payment service providers and collection service providers for any amounts you may owe,
  • CBX MEDICAL's service providers and subcontractors (e.g. IT service providers, service providers in the advertising sector);
  • Advertisers or partner brands, but in this case they have no direct or indirect access to your data and only data linked to your profile, without it being possible to identify you directly or indirectly, may be used for these advertisers
  • administrative or judicial authorities where necessary to comply with our legal obligations or to enable us to defend our rights and interests.

Limiting the length of time your data is kept

The data collected about you will be kept for the period necessary to fulfil the above purposes, plus the period of legal prescription.
Thus, primarily, your account data (registration) will be kept for the duration of your membership. It may then be stored and processed for 3 years following your last contact with us, to enable us to send you commercial solicitations.
Your data may be stored for longer periods in accordance with specific legal obligations or in view of the applicable legal limitation periods. For example, data may be kept for :

  • 6 years for tax documents;
  • 10 years for accounting records ;
  • throughout the duration of the litigation and until all avenues of appeal have been exhausted.

Finally, in case of exercise of their rights by the data subjects, data relating to identity documents may be kept for the applicable legal limitation periods, i.e. for a maximum period of 3 years.

How is your data secured?

CBX MEDICAL shall take into account the nature of the personal data and the risks presented by the processing in order to put in place appropriate technical, physical and organisational measures to preserve the security and confidentiality of personal data and to prevent them from being distorted, damaged or accessed by unauthorised third parties.
CBX MEDICAL shall choose subcontractors or service providers that offer guarantees in terms of quality, security, reliability and resources to ensure the implementation of technical and organisational measures, including in terms of the security of processing. Subcontractors and service providers shall undertake to respect levels of confidentiality at least equal to those of CBX MEDICAL.

What are your rights?

In accordance with the regulations on the protection of personal data, you have the right to information, as well as the right to access, rectify and delete (except where necessary for the performance of our contract, or where we need to comply with our legal obligations or to establish or exercise our rights) data relating to you, as well as the right to define directives concerning the fate of your data after your death. Please note that under the right of access, CBX MEDICAL may charge a reasonable fee based on administrative costs for any additional copies of the data beyond the one provided to you.

You also have a right to obtain the restriction of processing and a right to the portability of data you may have provided, which will apply in certain cases. In addition, you may request to exercise your right to object on grounds relating to your particular situation to the processing of your personal data where the processing is based on the legitimate interests of the controller, including profiling. If you exercise such right to object, CBX MEDICAL shall cease the processing, except where there are compelling legitimate grounds for the processing which override the interests and rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims. You may also object to any processing related to canvassing (including profiling related to such canvassing), or withdraw your consent at any time, for cases where you have been asked for it (the withdrawal of your consent will not affect the lawfulness of the processing carried out prior to the withdrawal of consent)

CBX MEDICAL wishes to inform you that failure to provide or modify your data may have consequences in the processing of certain requests in the context of the execution of the services and that your requests under the exercise of your rights will be kept for follow-up purposes

. In order to exercise your rights, you may write to CBX Medical, Boulevard general Michel 1E/2, B-6000 Charleroi, Belgium:
- By e-mail: info@CBX indicating your name, first name, e-mail address and if possible your customer reference.

CBX Medical - Cookie management  

The use of Cookies when visiting the Site

To enable CBX Medical users to take full advantage of the services offered by our site [i.e.: product purchases, consultation, registration for the services offered etc.. To enable users to take full advantage of the services offered by our site [i.e.: purchase of products, consultation, registration for services offered etc.], to optimise use and to personalise (in particular, personalisation of offers and advertising) according to the user, CBX Medical uses cookies. 

As long as the Client/User of the Site does not decide to deactivate the cookies, he/she accepts that CBX Medical may use them. The Customer/User may deactivate these cookies at any time, free of charge, using the deactivation options provided below, bearing in mind that this may reduce or prevent access to all or part of the services offered by CBX Medical.

Cookies - Definition and purpose

Sorry, these are not biscuits, candies or pastries, but small (temporary) text files left on your computer.

When you visit the CBX Medical website, information relating to the browsing of your terminal (computer, tablet, smartphone, etc.) on the site may be recorded in text files called "Cookies", installed on your browser. Cookies will be used to recognise your browser for the duration of the validity of the Cookie concerned.
Only the issuer of the Cookie concerned is likely to read or modify the information contained in it.

In other words, thanks to cookies, you don't have to re-enter or download information every time you visit our websites. Super useful! At the same time they help us to see how you use our websites and how we can improve and make everything more user-friendly. It should also be mentioned: we also use cookies for marketing purposes.

So we make use of JavaScript. With this we can create beautiful things, some in combination with cookies and web beacons. For example, we can keep track of your shopping cart or lists of products you have already viewed.

Some cookies are essential to the use of the site, others allow us to optimise the use of the site and to personalise the content displayed. Below you will find more details on the different types of cookies we use:

Technical cookies

These technical cookies are necessary to use the site. Without them, you would not be able to access and use certain functions of the site. Among these, we can mention the cookies that allow you to access your customer area, the CBX Medical session cookies that will temporarily save the information of your session (visit of the website). This way you don't have to fill in the form again when you reload the page, or when you haven't filled in all the fields correctly at once, cookies allow us to recognise you in our webshop, to know what's in your basket or if you are logged in. These cookies also allow us to implement security measures.

Preference cookies

These cookies make it easier for you to access our services and to personalise your browsing on our Site (e.g. displaying products you have previously purchased). They store your browser's display preferences (language used, display settings, operating system used, etc.) and adapt the presentation of the site during your visits, according to the display or reading hardware and software on your terminal and used for browsing the Site.

Statistical cookies

These cookies allow us to establish traffic statistics, analyse your use of the Site and monitor the performance of our Site in order to improve its operation.

We use this information to improve our website. Without this cookie, we miss your data. We cannot see how you use our webshop and you have to wait even longer to see improvements. These cookies include

- Google analytics cookies. With Google Analytics we measure how you use CBX Medical and our webshop and how you found us. We use this information to improve our website. Without this cookie, we miss your data. We cannot see how you use our webshop and you have to wait even longer to see improvements. It is deleted after a maximum of two years. Google does not share anonymous data with third parties.  

- Hotjar's cookies allow us to see where you click on the site, and what part of the site you are viewing. Thanks to Hotjar we can better understand how our users use our site and therefore make ergonomic improvements. This cookie is deleted after a maximum of 1 year. 

Social networking and sharing cookies

Cookies may be set by CBX Medical's third-party social networks, especially when you share one of our pages on a social network.

The social networks are also likely to identify you thanks to the buttons or modules present on our Site even if you did not use them during your navigation. In fact, the social network can track your browsing simply because you are logged in while browsing the Site. If you wish to avoid these cookies, we recommend that you disconnect from all social networks before consulting our Site (or use private browsing as explained below), otherwise, the tracking is automatic.

We also invite you to consult the privacy protection policies of these networks in order to learn about the purposes for which your data is used and the nature of the information they may collect (Facebook's policy can be found at the following link: It is advisable for everyone to ensure that the conditions of use of these social networks allow for the supervision and restriction of the use of their data by these social networks, in particular by setting up their user accounts with the latter.

Advertising cookies

These cookies may be deposited by us or our partners on your browser when you visit the CBX Medical site in order to offer you personalised advertising on the Site or a third party site and to carry out commercial prospecting operations.

CBX Medical is therefore likely to contain Cookies issued by third parties (communication agency, audience measurement company, targeted advertising provider, etc.) enabling the latter (during the period of validity of their Cookies) to collect browsing information relating to the browsers consulting the Site and to determine the advertising content likely to correspond to your centres of interest in order to send you targeted advertisements, with regard to your browsing history collected by the third party.

You can prevent the collection of information about you by these third-party Cookies at any time by clicking on the corresponding links (see the chapter on the management and use of Cookies).
The issue and use of cookies by these companies is subject to their own terms of use.

Thus, when you access a third-party site containing advertising space, said space may contain one or more advertisements from the CBX Medical Site. The aim is, for example, to limit the number of advertisements displayed by measuring the number of advertisements viewed. Secondly, it is also to adapt the advertising content inserted on our Site to your interests. Finally, it also allows us to adapt and send our customers personalised advertisements that are specifically intended for them by means of electronic canvassing or by displaying them on the terminal within advertising spaces containing Cookies issued by our site. This is made possible by the personal data that our customers communicate, in particular when registering or accessing one of the site's services. Among these cookies, we can mention :

Microsoft Advertising: This cookie can see which products you are interested in. This allows us to serve you more relevant ads in Microsoft Advertising. Without these cookies, you would not receive personalised offers. This cookie will be deleted after 90 days. Microsoft shares anonymous data with third parties.  

Google Advertising: With this Google cookie we can see how you use CBX Medical. This knowledge allows us to make better choices in the products we present to you. But also to provide you with offers that may be of interest to you. Without this cookie, you would not receive these personalised offers on our website, in our newsletter and in your emails. This cookie comes from Google and will be deleted after a maximum of two years. Google does not share anonymous data with third parties.  

- Facebook: This cookie can see which products you are viewing. This allows us to show you relevant ads on Facebook. This cookie comes from Facebook and remains active for a maximum of 2 years. Without these cookies, you would not get personalized offers. Facebook does not share any information with third parties.  

Sharing the use of the terminal with others

If the Customer's terminal is used by several people and when the same terminal has several browsers, the Site cannot be sure that the services and advertisements intended for the terminal correspond to the Customer's own use of this terminal and not to that of another user of this terminal.
Sharing the use of the Customer's terminal with other people and configuring the parameters of his browser with regard to Cookies are a matter of his free choice and his responsibility. In other words, if you use your computer (for example) with other people, the browsing of the different users will be recorded and therefore tracked by cookies. Ideally, you should therefore delete cookies between sessions in this case. 

The length of retention

Cookies are kept for a maximum of thirteen (24) months from the time they are placed on your terminal. On expiry or if you have manually deleted your cookies, your consent will be required again.

Cookie management

The recording of a cookie in a terminal is subject to your prior consent. Consequently, a prior information sheet is displayed when you consult the Site for the first time to inform you that by continuing your navigation you accept the deposit of cookies on your terminal.  

You can refuse the deposit of cookies on your terminal. However, the refusal to install or the deletion of cookies may lead to a degraded functioning of the Site. The consequences can in no way be considered to be the fault of CBX Medical.

If you do not wish to receive any cookies, you can adjust the settings of your Internet browser (Safari, Firefox, Chrome, Internet Explorer, etc.) to block the use of cookies completely. This will disable certain features, such as online ordering. You will still be able to visit the website for information about our promotions and products.

You can manage and modify the use of cookies at any time. 

You can click on the links below to access the user manual for the different browsers: